Maximize your business potential by simplifying complex data. We aggregate sources and translate data into clear, actionable insights.
Let's Talk
Services
Unlock the full potential of your business with Acosta’s advanced analytics and reporting. Leveraging years of expertise and significant investments in technology, we provide comprehensive business intelligence support to guide impactful actions based on your specific KPIs.
Our InsightVU PowerBI tool delivers rich, real-time reporting, seamlessly analyzing and sharing data to keep your team agile and informed. Interactive dashboards offer clear visualizations of sales performance across regions, empowering calculated decision-making. With Acosta as your strategic advisor, focus on what truly matters to your business and achieve unparalleled success.
Customer and category insights managers help win line reviews and drive your business.
Maximize profitability and achieve sustainable revenue growth with strategic RGM support
Capture and synthesize detailed sales data over time into comprehensive visualizations identifying performance trends at the category and SKU level.
Data-driven practical retail insights for tailored planogram solutions to maximize retail space and increase sales.
Our comprehensive system serves as a centralized hub to ensure maximum ROI across key performance indicators like sales, compliance and quality.
Leveraging Sales Data, Banner Priorities and Budgets to develop comprehensive modeling for best-in-class execution.
Today’s ever-changing omnichannel retail landscape is saturated with a growing abundance of data and widespread insights. Synthesizing this breadth of information to inform strategic business decisions can be complex and time-consuming. Acosta’s InsightVU platform allows our team to combine market research, syndicated data and advanced analytics to uncover a clear picture of supply and demand for your products. We analyze historical data, predict future outcomes and provide robust reporting at your fingertips, empowering confident and actionable decisions.
InsightVu centralizes fragmented data sources to identify trends, track performance and inform sales strategies. We simplify your analysis by ingesting POS data and layer in third-party data and field intelligence to provide critical insights.
All relevant customer POS data is ingested into InsightVU which is then automatically processed and structured to present a standardized set of visualizations. By efficiently optimizing POS data we deliver faster analytics and heighten return on investment.
Improve product distribution, better enforce planogram compliance and increase market penetration with custom algorithms. We developed modeling using sales, coverage and product data to inform impactful execution.
"In a rapidly evolving market, leveraging accurate and actionable data is more crucial than ever. Our Business Intelligence team is dedicated to transforming complex data into clear insights, specifically tailored to the Canadian market. We understand the unique dynamics of the Canadian landscape, and our tools are designed to empower our clients to make informed decisions that drive growth and success."
Explore Acosta business intelligence with answers to frequently asked questions below.
What level of business intelligence (BI) support does Acosta offer?
Our team provides customized solutions with tailored reporting outputs adapted to meet specific client needs. Our support ranges from essential data analysis tools to fully customized reporting and dedicated insights analysis. Whether you need basic reporting or in-depth insights, we offer flexible models to support your business.
What data sources does Acosta use, and which third-party data sources does the BI team access?
Acosta synthesizes a variety of data sources to track performance, identify trends, and develop winning sales strategies. These sources include:
Additionally, our BI team has access to leading third-party data sources, including Mintel, Kantar Retail, NIQ, and Statista.
What is InsightVu?
InsightVu, Acosta’s proprietary next-generation analytics platform, delivers faster insights for increased efficiency and flexibility. It provides a secure, detailed look into your brand’s performance in a fast and easy dashboard format.
With InsightVu our team helps you:
Do we need to use Acosta for HQ representation to leverage your business intelligence capabilities?
No, you do not need to use Acosta for HQ representation or retail merchandising services to take advantage of our BI tools and analysts.
How does Acosta ensure the confidentiality of client data?
Acosta prioritizes data security and client confidentiality through rigorous policies, processes, and technologies. We ensure all data is securely separated by source and supplier, with access restricted to authorized personnel based on assigned roles and permissions. Additionally, associates are prohibited from attending meetings involving competing clients to avoid conflicts. Acosta Group and its agencies are SOC 2 Type II certified ensuring compliance with industry standards for data privacy and security.
How is Acosta leveraging AI?
We train our team to utilize Microsoft Copilot to assist with AI and analytics. Through advanced analytics and algorithms, we enrich data to drive deeper insights and leverage predictive analytic tools to generate pricing, promotion and assortment insights. We also test and learn new methodologies using AI to gain actionable insights to drive increased sales for our clients.
