HOME > THE ACOSTA DIFFERENCE > Why Choose Us?
Only Acosta offers a unique combination of trusted leadership, extensive reach and critical expertise that achieves superior results for our clients.
At Acosta, our culture is one of drive and motivation. We push to give our clients the best results possible. We’re not afraid to take risks. In fact, we were the first to expand our business to a regional platform, the first to complete a U.S. coast-to-coast business expansion and the first to enter the fresh, natural and military channels.
With unmatched brand and consumer knowledge as well as a unique perspective across stores and categories, only Acosta delivers the comprehensive expertise that is critical for our clients’ and customers’ success. This is augmented by our commitment to technological innovation that is aligned with our clients’ and customers’ needs.
Acosta is the undeniable agency of choice. The fact that we represent more than 60 percent of the top brands in most stores is a testament to the trust our clients place in us. Equally compelling is the fact that 95 percent of our top clients have expanded and grown the partnerships we’ve established with them
There’s no question that Acosta’s reach is impressive. We represent 57 percent of the branded, center-store volume that passes through warehouses; we cover 10 channels representing more than 90 percent of all CPG sales; and we serve more than 91 percent of all categories sold in food channels. But it’s not just our extensive reach that sets us apart — it’s how we strategically deploy that reach for maximum results. With more associates in stores more often, we can deliver faster speed-to-shelf for new items, gain greater distribution of existing products and help maximize in-store display activity.
But it’s not just our extensive reach that sets us apart — it’s how we strategically deploy that reach for maximum results. With more associates in stores more often, we can deliver faster speed-to-shelf for new items, gain greater distribution of existing products and help maximize in-store display activity
Acosta understands why shoppers buy. We use the latest tools and analytical systems, establish automation for a variety of complex processes and supply sales managers with crucial information that drives faster and more effective decision-making.
Ultimately, what clients are looking for in a sales and marketing agency is superior results. Acosta delivers. In fact, the average brand share for Acosta’s full service clients is 3.7%, compared to 1.5% for brands under other representation. In addition, seven of the top 10 CPG companies listed in Cannondale’s Power Ranking 2010 are Acosta clients.
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